About Me

Sr. UX/UI Designer with a focus on SaaS dashboard design, headless B2C commerce design, iterative design methodologies, and advanced prototyping techniques.
In my role, I have refined customer experiences and driven conversion rates through iterative A/B testing in collaboration with CRO teams. I have worked closely with engineering teams, playing a key role in designing major components of internal dashboards that support various teams across different organizations. Additionally, I have facilitated the seamless integration of third-party tools and software, enriching the overall site experience.
Experience
Cotopaxi
Senior UX/UI Designer
Identifying and troubleshooting UX problems across Cotopaxi's suite of offerings, both internally and externally. Optimizing the customer experience and site performance through A/B testing. Working closely with the CRO team to design and test experiences that directly impact conversion rates.
Design, development, and management of the Cotopaxi component and design library.
Working directly with the engineering team to seamlessly implement third-party tools and software integrations into the Cotopaxi site experience.
Doing my part to "Do Good" in UX/UI design within the outdoor eCommerce industry.
RingCentral
Innovations UX/UI Designer
Product and project management. Product service innovations for enterprise customers. Development of custom tools and integrations. Leveraging existing APIs for development and assisting in the discovery and creation of new APIs.
Development of functional prototype component systems used across various applications and tools using the latest technology.
Practicing agile methodology to conduct user research and develop user stories.
Internal and external testing and validation.
Contract - Self
Product Designer
Owner, operator. UX research and UI development for a variety of projects, including mobile applications, web applications, SaaS database design, product branding, and web design.
Additional experience in packaging, product identities, digital and print collateral, icon system development, infographics, publication design, and photography.
Huebner Integrated Marketing
UX/UI QA Specialist
QA of apps in development. Creation of functional component systems.
Daily Toolkit

Heatmaps & Funneling in Mouseflow

Research via Baymard Institute
Prototyping in Figma & FigJam
Project Management
in Asana
Wireframing & User
Flows in Mockflow
Areas of Focus
01.
eCommerce & CRO
I leverage data-driven decisions and iterative A/B testing to maximize conversion rates. My approach ensures that every design element is optimized for performance, leading to seamless and effective user journeys. Through continuous testing and refinement, I strive to achieve the best experience possible while still maintaining brand identity and cohesion.
02.
Dashboard Design
Specializing in dashboard design for internal users and SaaS products. I conduct user research to gather insights and iteratively refine designs, enhancing usability and effectiveness. My focus is on creating intuitive and visually engaging dashboards that transform complex data into actionable insights.
03.
UI Kit & Component
Library Development
Build and maintain UI kits and component libraries to ensure consistency and efficiency across all design projects. By developing a standardized set of components, I empower myself and my teams to faster design iterations while maintaining a cohesive visual identity throughout the product.
04.
Mobile & Web App Design
I create intuitive and visually appealing interfaces that enhance user experience across multiple platforms. Versed in key UI design systems.
Education

Digital Workshop Center
UX/UI Design
Frontend Web Design
Duel Certification.
Additional courses in Adobe InDesign, Illustrator and Xd.
Art Institute of Colorado
Bachelor or Arts
Commercial Photography
Additional courses in Web Design, Video Editing and Animation.
Front Range Community College
Associate Degree Credits
Business & Accounting